The Peer Award for Excellence in Customer Engagement celebrates innovative Customer Engagement, and it does so in a way that distinguishes it from most awards for business in a number of key ways.


The Peer Awards are inspirational because finalists review each other’s innovative entries; they are open and democratic in that it is the finalists themselves that are the judges; they are easy to enter as submission and judging are online (which is also why they are global) and as there is no fixed format or length for your entry; they offer exposure in the media but also confidentiality if you prefer; entry is low-risk and the awards ceremony is a celebration of all finalists attending.


The Peer Awards for Excellence in Customer Engagement are presented in association with Customer Experience World and celebrate innovation in implementing an effective customer service strategy.

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Step by Step

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Customer Engagement Award Categories

Associate your entries with one or more of these proposed award categories, adjusting the focus of each as you like. When it comes to announcing the shortlists you may find that some have been altered to best suit the entries that are nominated.

Who can Enter

Entries are invited from internal departments (Customer Engagement for instance) and from suppliers of relevant products and services.

Our one proviso is that the entry not be self-promotional, so that the nominated entries (which are basically case studies) can be presented to fellow professionals (the judges) untarnished by any sales agenda.

Entries should focus on one or more internal initiatives, all of which help present an innovative idea or approach. They can all have taken place within one client organisation, or across a number. An involved supplier can be acknowledged alongside the organisation in whose name the entry is submitted. Alternatively the entry can be in the supplier’s name, in the form of a case study championed by at least one end-user organisation.

Become a Finalist, Win an Award

It is very easy to submit entries to the Peer Awards, and we are keen to nominate any (non-promotional) entry that is clearly expressed, shows an impact in its target community, is doing something different and is likely to interest fellow practitioners (that is the other finalists and CEW (Customer Experience World) Conference attendees, who are also the judges).


The Shortlists will be announced at the CEW London conference

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The Peer Awards Ceremony

The ceremony planned for June 2018 will again be a champagne afternoon cream tea at a prestigious Central London venue. It is here that all the finalists are acknowledged and the winners announced and celebrated.

New this year is the opportunity to celebrate being a finalist (with a certificate and a photo) at the Awards Ceremony even if your entry is not a winner, and (especially with our international clients in mind) the opportunity (simply by submitting three or more nominated entries) to be guaranteed acknowledgement and success at the awards ceremony.

Peer Review (Judging)

All finalists and CEW Conference attendees are invited to also be judges, and we anticipate that it will also be possible to register just as a judge without submitting any entries, to read, review and rate the nominated entries of interest, asking questions of the other finalists for further information and greater clarity where you wish. You may adjust your ratings later with the benefit of hindsight.


Our exciting Enterprise Award provides a unique way for your company to sponsor a prestigious award, to participate with your own client entries and be sure that at least one of these will be celebrated at the Awards Ceremony, all without compromising the integrity of the award. This enable your brand to be prominently associated with innovation and excellence at the Peer Awards and across our media coverage, at the Awards Ceremony and at the Winners Summit, all for the price of half a dozen nominated entries and a table at the ceremony.

Previous Customer Engagement Finalists

All of these organisations have been finalists for the Peer Awards for Excellence in Customer Engagement in previous years, some of them multiple times. Where you see an entry highlighted this means you can click to view their showcase page…

BA; Diligent; DPG; Dublin City University; E.ON; Eastpak; Engage Mutual; Eversheds; First Capital Connect; Forrest Williams; Friends of the Earth; JogPost; Lebara; Molson Coors; Nationwide; O2; Phonographic Performance; Primark; RBS; Redrow; Sage; Severn Trent Services; Simplyhealth; Sony; TechComms; Tesco