We’ve completely overhauled our approach to recruiting, developing and supporting driving instructors. With over 3000 self-employed franchisees, historically it has proved challenging to engage with them effectively, and we have suffered from high attrition.
Through implementing strengths-based assessment and development, we have seen engagement levels rise significantly. Regional Managers have fully bought into the approach and revamped their business structures to offer tailored support to their local instructors.
The team responsible for recruiting trainee instructors and new franchisees are asking very different questions, so that people who train with us are much more likely to succeed and stay with us.