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The NatWest Mobile Business School The NatWest Business School Bus: Driving Entrepreneurs
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The NatWest Mobile Business School provides a one-stop-shop for enterprise education. Working in conjunction with universities, communities and colleges, the bus offers a relaxed environment for students and budding entrepreneurs to seek free advice about starting and running a business.
The NatWest Mobile Business School (MBS) is a one-stop-shop delivering enterprise education to those who traditionally wouldn’t think of starting their own business or consider approaching a bank for advice – such as students and budding entrepreneurs.
The MBS offers impartial business advice from NatWest and RBS Business Banking staff and business support agencies. It removes traditional barriers to access, such as a lack of confidence in visiting a branch.
Since its launch in 2012, over 1,700 people around the UK have visited the MBS, with excellent feedback from both attendees and hosts. In 2013 more than 60 visits are planned.
MBS brings enterprise education to communities, colleges and universities via a NatWest-branded double-decker bus fully equipped to host lectures and advice sessions.
The bus offers a relaxed environment to seek free advice about starting and running a business. No appointments are required. Importantly, as a location, it’s incredibly mobile.
The MBS is manned by our employees in partnership with business support agencies, local councils, libraries and HMRC – providing a one-stop-shop for entrepreneurs.
The bus helps our local Business Banking staff build strong, long lasting links with the communities they live and work in.[/one_half_last]
The bus often visits university and college campuses and we’ve learned that we get the highest turnout if we work with the university business and entrepreneurship societies beforehand to maximise exposure.
Like any market stand or stall, the location of the bus is key. On campuses, it is vital that the bus is parked near libraries and public thoroughfares to maximise passersby.
We’ve identified social media as a key tool for promoting the location of the bus and get the message out to local communities and will grow this going forward.
We’ve taken a key part of our enterprise education offering and made it ‘mobile’ so we can deliver our expertise direct to communities around the UK. We’ve identified traditional barriers to access and developed a solution that helps to overcome these.
We’re working in partnership with local organisations to support our communities and encourage our local economies to grow.
Our focus is on inspiring people to get involved in enterprise. This feeds into the wider RBS Inspiring Enterprise strategy that is focused on how as a bank we can integrate enterprise education into the communities where we live and work.[/one_half_last]
Strategy Manager, Sustainable Development
The Royal Bank of Scotland